Secondly, the power of celebrity, his base has seen Trump as a successful businessman on the apprentice for ten years. They believe in his success despite his record of bankruptcies. Trump is good at media manipulation.
Thirdly, the scapegoating of immigrants for job loss when in reality Andrew Yang accurately described the issues of automation and technology taking over manufacturing and lower-level skilled jobs over.
Fourth, conservative media especially Fox News and talk radio which promotes false and propaganda for the white house. Half the country is being fed false narratives and pro-White House propaganda to fuel his popularity.
Fifth, fueling mistrust and doubt in traditional media so when the media accurately reports on what the administration does; they can dispute and cast doubt on the facts to the American public.
Sixth, Trump speaks in plain English and doesn't speak in political speaking terms that confuse constituents like other politicians. Trump is himself and makes no apology for it and I think his base admires that he doesn't try to change or modify himself for political expediency.
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